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Home>News & Events>Business activities

Viglacera Debuts at Asia's No.1 Kitchen & Bath Expo in Shanghai, China

12:30 | 31/05/2025

From May 27 to 30, 2025, in Shanghai, the Kitchen & Bath China (KBC 2025) exhibition – Asia’s No. 1 event for high-end bathroom and kitchen solutions – witnessed a special milestone: For the first time, Viglacera, Vietnam’s leading building materials brand, officially appeared alongside global corporations in the sanitaryware and kitchen equipment industry.

 

This participation is not only a significant step in Viglacera’s internationalization roadmap but also affirms the brand’s strong determination to confidently introduce its integrated bathroom solutions – a part of its green building materials ecosystem, striving for sustainable values. This is an opportunity for the Vietnamese brand to demonstrate its capabilities while connecting with strategic partners worldwide.

 
Viglacera introduces integrated Bathroom solutions – A key part of our Green Building materials ecosystem, Aiming for Sustainable value

At KBC 2025, Viglacera not only showcased high-quality products but also made a strong impression on international visitors with its large-scale production capacity, featuring modern factories capable of manufacturing diverse materials, backed by over 50 years of industry experience. Notably, as a Vietnamese brand, Viglacera gained significant favor among attendees, especially in the context of the global supply chain shift, where Vietnam is becoming an ideal destination for international brands.

Viglacera’s booth attracted attention from numerous clients and partners from the China and other regions, opening up high-potential business cooperation opportunities.



International customers and partners visit Viglacera’s impressive Booth at Kitchen & Bath China (KBC 2025)

The presence of Viglacera Corporation’s General Director and leaders in charge of the building materials division demonstrated the company’s special interest in the exhibition, while also reaffirming its strong commitment to expanding into international markets. During the event, the General Director and the delegation welcomed many of Viglacera’s potential partners and clients in the Chinese market.


Viglacera Corporation’s General Director and Senior Leaders at the Event, Reaffirming the strong commitment to conquering International markets

In an exchange with China Central Television (CCTV), Mr. Nguyen Viet Cuong, General Director of Viglacera Trading Joint Stock Company, shared:
“The essence of Viglacera’s ceramics, as well as the entire industry, lies not only in technique or design but also in our mission to enhance consumers' quality of life. We continuously innovate in technology and design – from antibacterial solutions that protect health to smart devices that deliver more convenient and modern bathroom experiences. More importantly, Viglacera focuses on sustainable development, with green technologies such as water-saving fixtures and eco-friendly production processes. This is not just a trend but our long-term commitment to a greener and more sustainable future.”

At KBC 2025, Viglacera displayed bathroom technologies proven on export products and now becoming standard across our 2025 domestic line. The ceramic glaze prevents 99.9% of bacteria on washbasins and toilets. Dual-flush systems use just 3L/ 4.5L of water. Smart toilets respond with automatic sensors. Faucets coated with PVD last longer while staying safe for health and environment.

Viglacera integrates green building materials throughout bathroom spaces. ALC concrete wall panels resist water and sound without firing during production. European-standard pipes carry hot and cold water. Ultra-clear glass shower doors prevent dust with Nano coating technology. Energy-efficient exterior glass blocks UV rays and cuts cooling costs.

The standout display pairs ceramic undermount basins with Vasta Stone surfaces. Veining runs through the stone body, creating countertops that work with any cabinet style in bathrooms or kitchens. Large 1600 x 3200 mm stone slabs cover vanities, walls, and floors in one continuous surface. The material resists water and prevents slips.

Viglacera’s participation in KBC 2025 arks a significant step in Viglacera’s ambition to bring our Vietnamese-owned brand further onto the global bathroom & kitchen map.

Some more images from the event:

 

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